Thursday, December 26, 2019

Increasing Atomic Number Doesnt Always Increase Mass

Since atomic number is the number of protons in an  atom  and atomic mass is the mass of protons, neutrons, and electrons in an atom, it seems intuitively obvious that increasing the number of protons would increase the atomic mass. However, if you look at the atomic masses on a periodic table, you will see that cobalt (atomic No. 27) is more massive than nickel (atomic No. 28). Uranium (No. 92) is more massive than neptunium (No.93). Different periodic tables even list different numbers for atomic masses. Whats up with that, anyway? Read on for a quick explanation. Neutrons and Protons Not Equal The reason increasing atomic number doesnt always equate to increasing mass is because many atoms dont have the same number of neutrons and protons. In other words, several isotopes of an element may exist. Size Matters If a sizeable portion of an element of lower atomic number exists in the form of heavy isotopes, then the mass of that element may (overall) be heavier than that of the next element. If there were no isotopes and all elements had a number of neutrons equal to the number of protons, then atomic mass would be approximately twice the atomic number. (This is only an approximation because protons and neutrons dont have exactly the same mass, but  the mass of electrons is so small that it is negligible.) Different periodic tables give differing atomic masses because the percentages of isotopes of an element may be considered changed from one publication to another.

Wednesday, December 18, 2019

Marketing Plan Incense Sticks - 3651 Words

Marketing Plan ALFREDO FONSECA MM 522: Marketing Management. Professor: Gary Levanti. October 2011 1.0 Executive Summary VJP Trading Corp is starting to consider a new line of business and they have to key products to import, Incense sticks from India. VJP is trying to get the exclusive distribution for the product in USA, and their first start will be in Florida, because it is the home place for business. VJP has an excellent relationship with the distributors and wholesalers in Miami Dade and Broward, in Florida. VJP has the knowledge of the wholesale channel and want to develop with new products for the final customer. The final customer needs quality not too many ashes, burning time to at least 40 minutes per stick, availability†¦show more content†¦* Miami Dade County, in 2010 the census indicate that has 2,496,435 of people with a growing of 10.8% from 2000 to 2010. The 77 % of the population are persons over the 18 years old. With a per capita income in the past 12 months of 2009 of $22,619 and with a median household income of $ 41,367. With a retail sales per capita during 2007 of $ 14,074. Broward County has the 13.28% of the total population of Florida. * Palm Beach County, in 2010 the census indicate that has 1,320,134 of people with a growing of 16.7% from 2000 to 2010. The 79 % of the population are persons over the 18 years old. With a per capita income in the past 12 months of 2009 of $33,586 and with a median household income of $ 49,660. With a retail sales per capita during 2007 of $ 15,278. Palm Beach County has the 7.02% of the total population of Florida. * Also in this three Counties there are more than 3000 retail stores and more than 100 wholesalers also there are no more than 3 or 4 exclusively import and selling Incense sticks. 2.1.3. Behavior Factors. Wholesalers, retailers and final customers have different comportment when buy, so VJP is going to approach them in three different ways. * The Final Customers use the incense for many reasons, can be used for meditation, relaxation, aromatherapy, and can be used at home, fitness place, business place, car etc. so the customer that uses the incense does not have and specificShow MoreRelatedMysore Sandal5434 Words   |  22 PagesSegmentation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.8 Marketing Mix†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..9 Product†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...9 Product Diversification†¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....9 PLC†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 Pricing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..10 Promotion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦11 Distribution†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..12 Customer Services†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦14 Plans for the next one year†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreAn Introduction to Itc Ltd.3155 Words   |  13 PagesClassmate, Paperkraft. * INFORMATION TECHNOLOGY: ITC Infotech. * SAFETY MATCHES: iKno, Mangaldeep, VaxLit, Delite(Discontinued) and Aim Brands acquired from Wimco (Western India Match Company): Ship , Homelite (Swedish Matches). * INCENSE STICKS: Mangaldeep, Spriha,Yantra. While ITC continues in its traditional businesses of Cigarettes, Hotels, Paperboards, Packaging and Agri-Exports, it is gaining market share in its nascent businesses of Packaged Foods amp; ConfectioneryRead MoreStrategic Action Disney On Consumer Focused Initiative Essay3628 Words   |  15 Pagesdifferent country, should know the importance of studying the cultural aspects of the different nations that they plan to do business with. Understanding other countries culture, ethics and language are invaluable in creating a successful business internationally. By taking into consideration the countries’ beliefs, cultural values and traditions, the company would be able to set out its plan to successfully tap into the consumers’ interest and values. The strategic actions that Disney made in FranceRead MoreMba Project: a Study at Itc Limited6934 Words   |  28 Pagesenhancing the competitiveness of the entire value chain found yet another expression in the Safety Matches initiative. 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What began as anRead MoreProduct Life Cycle Stages5638 Words   |  23 Pagesto introduce the product. As the product progresses through its life cycle, changes in the marketing mix usually are required in order to adjust to the evolving challenges and opportunities. The four stages of product life cycle are: 1. Introduction stage 2. Growth stage 3. Maturity stage 4. Decline stage Nonetheless, the product life cycle concept helps marketing managers to plan alternate marketing strategies to address the challenges that their products are likely to face. It also is usefulRead MoreExample of Product Strategy13854 Words   |  56 PagesBristol and Flake. The Company has been able to build on its leadership position because of its single minded focus on value creation for the consumer through significant investments in product design, innovation, manufacturing technology, quality, marketing and distribution. 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It has the country’s largest Personal Products business, leading in Shampoos, Skin Care Products, Colour Cosmetics and Deodorants. HUL is also the market leader in Tea, Processed Coffee, branded Wheat Flour, Tomato Products, and Ice cream, Soups, Jams and Squashes. Home amp; Personal Care †¢ Personal Wash †¢ Fabric Wash †¢ Home Care †¢ Oral Care †¢ Skin Care †¢ Hair CareRead MoreMarketing and Unilever13266 Words   |  54 Pagescompetitors but also attracting big foreign ones such as Nestle or PepsiCo. This paper, based on secondary research, is composed with the aim of presenting an overview of Unilever’s activities in Vietnam through the study of its current market, marketing environment, customers, competitors, and particularly brand and SWOT analysis. We would mainly bring Comfort-the fabric softener into focus. In brief, some of its strength are secured financial background and reasonable pricing and high adaptability

Monday, December 9, 2019

Strategy of Business Model Innovation

Question: Discuss about the Strategy of Business Model Innovation. Answer: Synopsis and Application of What is Strategy? Here is a discussion of what strategy is and what is not. Today we will read about some strategy documents documented from real time companies. The strategy of a company is to provide on low costs working on a global level The strategy is also for providing a set of regional acquisitions. The strategy is also to provide unparalleled customer services. One has to be the first mover in every aspect. The main strategy is to move from defense to industrial apps. What have they in common? None of them are strategies. They are goals, tactics and objectives. They can be said to be small goals which is a part of an overall objective. The word strategy is more like a buzzword misused and overtly used by companies and individuals when making presentations or proposals. Now the questions still remains that then what is basically a strategy? To answer this let us first understand what not a strategy is. The word strategy comes from a Greek word Strategos signifying the art of the general. It was basically associated with the techniques used by a general in a war in olden times. A good strategy provides answer to the following four questions Who is our competition? By this it can be said what competitive markets or arena one will be active in. By market is meant, industries, product markets within those industries and geographic markets. Why will the customer choose your product and services instead of others? By this is meant what is the unique value the product or the services brings in that makes them win. Unique value can be cost or differentiation in terms of looks, appearance, images, customizations, design, reliability and many more What resources are used to deliver this value? By this it asks whether we have exceptional human capital, superior tech or unraveling net connections or unique reputation. Resources generally are tangible things that we have in our toolbox. They can also be intangible like reputation. Capability is our ability to use such resources to create a value. How can one sustain to keep on providing that value? This last question asks focus on understanding what are the factors that help us keep winning over time (Kryscynski, D). Application of Strategy The application of this term and the use of strategical values for the matter of growth of a company is applicable to every organization known today. Every company today makes strategies; however, the more important point to be considered is that how the strategy is made and how it is applied to the working of a company. I would like to apply this mode of Strategy to the Bakery around my region. Although the Bakery is able to offer some exceptional products; however, it is not able to reach out to the maximum number of customers, given the competition. Hence, it is important for the Bakery to reach out to the maximum number of customers in the region. Video 2: https://www.youtube.com/watch?v=B4ZSGQW0UMI Business Model Innovation: The video primarily focuses on the need for Business Model Innovation. It has been pointed out that even corporates such as Nokia and Kodak lose their edge because they fail to gather proper RD resources, top employees and profound knowledge of the market in question. Also, the most common mistake done by all of them was the fact that they all left the time when they should have left their success path and reached out for a new Business Model. Innovation either increases the customer value of service or decreases the cost. In both the cases, the company gets a competitive advantage when it leads a path towards innovation. Some misconceptions about innovation include: Innovation stems from ideas that no one has ever thought about before Big success calls for big resources It is based on fascinating technologies An innovative business model gives answers to 4 important questions: What is the target customer? What is offered to the customer? How is the value proposition created? How revenue is generated? An innovative model may change, answers to any two questions given above may change as well. The video shows the presence of 55 business model patterns. Some of these include, flat rate, supermarket, experience selling and ecommerce etc. The razor and blade pattern has been applied by many companies known today. In order to proceed with the business innovation, the four most important steps that should be included are initiation, ideation, integration and implementation. After the pilot is launched, every company must do a qualitative and quantitative analysis of the pilot in order to understand the problems that may arise in future. Some important rules to be considered include application of one business model at a time, clearly communicating the need for innovation, emphasis should be on long term returns only and top management commitment should be accounted as well (HSG, 2013). Application of Innovative Business Model: A number of companies have applied innovative business models in the past. Companies such as Samsung require the need for the application of RD business model to innovate new products so as to meet the competition proposed by the smartphone and tablets market. The company may consider the application of the model with respect to a dedicated set of RD department with some top employees who understand the intricacies of the market and can work towards the development of the plan. Taking this into consideration, the company will be able to put together a comfortable plan to give a new set of products to the market that are competitive enough to take down the other competitors such as Apple and Amazon Kindle. Hence, the company needs to work towards the development of new ideas which either take down the prices or help it increase the value for money being provided to the market in general. Samsung has recorded lesser number of sales in varied markets as compared to other competitors and hence it needs to work towards a different business model that rejuvenates the faith of the people in the brand after consistent complaints about the hanging of the smartphones after much use of apps. References Kryscynski, D. (2015). What is Strategy. Retrieved from: https://www.youtube.com/watch?v=TD7WSLeQtVw HSG Unit St. Gallen. (2013). Business Model Innovation. Retreived from: https://www.youtube.com/watch?v=B4ZSGQW0UMI

Monday, December 2, 2019

pretty picture Essays - True Respect, Dover Air Force Base

Not a Pretty Picture After reading ?Not a Pretty Picture? by Sydney H. Schanberg the outlook on war and how we as Americans get to view it for me has changed. If war is necessary then why do we shrink away from looking at the damage it causes? The government is trying to keep the bad side of war from Americans, but is shielding us from the bad side allowing us to make an informed decision on how we feel about the war. They ask us to respect those who die, but how can we have true respect for them when we can?t really grasp what they have been through. The fact that the government doesn?t allow cameras to film the amount of coffins that are unloaded everyday at the Dover Air Force Base is wrong. Americans have the right to see the outcome of the war that our soldiers are fighting. I get protecting the family?s privacy then just don?t include names, showing the coffins would have the impact that was needed. Blocking us from viewing the funeral of these soldiers is understandable, but maybe we should at least get a death count. Some might say that we are dishonoring the soldiers that have died by not recognizing them as they are coming home. What is the government trying to hide when they won?t let the press use pictures from the war of the dead and wounded. These are the type of pictures Americans need to see so we have a better appreciation for what happens in the war. By trying to hide these pictures some may say it?s the government?s way of keeping Americans in the dark. If they?re omitting certain pictures it makes you wonder what else they are leaving out of the news. We as Americans have the right to know the whole truth. Let us decide if something is too much for us or not, giving us the option to turn off the TV or closing the magazine if the images bother us. The government claims that anyone that questions the war are disloyal Americans, is insane. How we feel about the war one way or another says nothing about what type of Americans we are. Some would say being a loyal American you would want to know everything about the war good and bad. We should want journals to tell us everything that happens over there so we can get a feel for what the soldiers have to go through. The government is ?afraid of an outcry against the war, an outcry that could bring down the administration? (483). This is the last thing the government wants to happen, so they?re trying to make us feel guilty for wanting to know what is going on with the war. In the long run does the government have the right to shield us from the war? Don?t us as Americans deserve the right to decide what is too much for us to look at or hear. The presses job is to get us the news and let us have the chance to choose to turn off the TV or put down the magazine. Keeping the horror of war from us is a dishonor to those who are over there fighting in the war. Everyone?s view on too much violent is different so why not let each person decide for themselves. Letting us know the numbers of deaths by showing us how many comes home each day is a great way to honor those who have died.